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Distribution

We have an unparalleled network that covers more than 13000 towns across 650+ districts in India, reaching out to more than 80,000 Retail Outlets and 600 Direct Channel Partners. We also cater to 15 organized Trade Enterprises covering more than 2200 OT outlets. Our trained team of more than 800 people ensures the best service levels in General Trade, Organized Trade and Online Channel. Our supply operations are supported by an extensive spread of 40+ IT-enabled ‘State of Art’ depots.

Our exhaustive distribution reaches in Rural and Urban markets, making us the preferred choice for many leading  brands. We further, aim to add value and strengthen our portfolio through our best-in-class offerings, technical and operational expertise.

Verticals

Consumer Electronics and Home Appliances

HCLI Distribution has recently ventured into the Consumer Durables, Personal Care Appliances and Home Appliances space. While these businesses are concentrated in top towns (especially metros), however we aim to establish them even in the rural areas through our extensive reach and network.  Hamilton Beach, Delonghi, Braun and Panasonic are some of the brands who are leveraging HCL’s immense capabilities in reaching large consumer base.

Devices and Attach

Telecom occupies the biggest share of HCLI Distribution portfolio. With a huge rise in demand witnessed for entry level and Windows phones, there is a great emphasis on expanding the Telecom, Attach, Memory and Computer Hardware Businesses. HCL has partnered with Microsoft, Lenovo and Strontium to provide services in this space.